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May 11, 2009   Issue 110

Ideas, advice, tips and much more!

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In This Issue

 

1. Subscribe
2. Time Management
3. Book Announcement

 

 

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Time Management Tip

Plan and plot ahead!

As I prepared for the weekend trip to L.A., I took the time to plan the details of the places I needed to go.

Thank God for Google Maps! I created a map with all the addresses of the places that I would be visiting. I researched and rehearsed which routes I would take to and from each of the places.

Taking the time to study the map gave me great confidence and most importantly, made me look like an expert. I knew my way around and it showed.

As you are planning your next trip or sales calls, take the time to plan ahead. You will be surprised how much better you feel and how much better you perform when you know where you’re going.

Click here to download a free time grid to plan and account for your work week!

 

 

Sales Lessons from a Weekend in L.A.

A new mentality

This weekend, I flew to Los Angeles to attend the Bar Mitzvah of a very dear friend’s son. Little did I know that it would serve as the source of inspiration for this week’s newsletter.

 

As I was following along in the booklet during Friday night’s Shabbat service, I came across a headline that rocked my world. This, I think is the secret of success, expressed as simple as possible. Short, and sweet and to the point.

 

“Pray as if everything depends on God. Act as if everything depends on you.”

 

I believe God wants and can send good fortune your way if you ask for it. I also believe that you have to do your part to get it. Whatever creed you believe in, I think this phrase is universal.

 

Think about it. Reflect on it, and most importantly act on it.

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There is no such thing as perfection

Have you ever been paralyzed by trying to make something perfect? A presentation, a meeting or perhaps cooking your favorite meal? No matter how hard you try, you will never be perfect. No matter how perfect you think you may be, you can always improve.

 

But don’t worry about it too much. I always suggest you do your best. And I also suggest you push yourself just a little harder, the extra degree. However, I do not suggest that you obsess with trying to achieve perfection. Many careers have been ruined by folks who tried to be perfect.

 

So go out there, give it your very best shot and move on. Don’t dwell on what could have been, and what you should have done. I say, done is better than perfect. You don’t have to get it right, you just have to get it going.

 

So don’t worry if it’s perfect or not. Worry about if it’s done or not.

 

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Remembering names

One of the challenges of the events of the weekend was the fact that I did not know most of the people attending. If course I knew the hosts, and a handful of others there, but the vast majority were new friends to be!

One of the setbacks is that in a loud environment with a couple hundred people, is that it’s hard to get people’s names as they introduce themselves. A technique I use to learn and remember people’s names is to first listen carefully to their name. Then, (if appropriate) ask them how they spell it. Next, I make a mental association with another person or celebrity with the same name. Finally, I repeat the name to myself in my mind four or five times to make sure that I got it.

I know that introductions happen so fast, it is hard to follow these steps. However, I have found that if you practice, it will become a habit. Before you know it, people will be coming to you asking what other people’s names are.

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Every week, we will entertain and enlighten you with tips, ideas, and stories to help you increase your sales.  Even though this newsletter is designed for sales professionals who primarily sell advertising in media outlets such as radio and TV stations, magazines, newspapers, etc., the ideas shared here are universal in scope and will help any and all sales people make more money.